ESFPs as entrepreneurs

With a burning desire to live life to the fullest, ESFPs take to entrepreneurship like a duck to water.

They crave freedom and they enjoy expressing themselves creatively – which keeps them in good stead for brainstorming exercises. Those same traits also mean that inventing new products or coming up with revolutionary services is well within the scope of an ESFP.

As well as being highly adaptable to new people and environments, ESFPs also boast excellent people skills, and thus they find it extremely easy to work with others. Naturally, this makes them likeable bosses who prefer a hands-on approach to leadership.

ESFPs also have a knack for tapping into trends, engaging customers, and striking at the right time – as well as with the right words. Combined with their well-rounded people skills, this all comes together to make ESFPs formidable sellers and marketers.

ESFPs also put a lot of emphasis on using common sense when it comes to making business decisions. However, they do tend to ponder about how their decisions will affect other people.

On the flip side, ESFPs don’t score so well when it comes to planning their expressive approach to business. They often get caught up in their ideas, which can lead to long stretches of unfocused thought.

To combat this flaw, ESFPs should incorporate apps like Evernote and Wunderlist into their lives to help plan their days and weeks. Keeping a diary is another good idea, as they helps to ground ideas in the short term, whilst providing some much needed perspective in the long-term.

ESFPs don’t take criticism very well either. They have a hard time not taking such comments personally, which sometimes negatively affects working relationships. To remedy this, ESFPs should formulate a system for constructive criticism to be sent to them anonymously, thus avoiding the personal resentment that can accompany the arrival of such feedback.

Starting up a YouTube channel or podcast would be one entrepreneurial path to suit an ESFP, as it would enable them to interact with people, travel to new environments, and express themselves on a grand scale.

“I can never be safe; I always try and go against the grain. As soon as I accomplish one thing, I just set a higher goal. That’s how I’ve gotten to where I am.”

Beyoncé Knowles, ESFP

ESFPs’ strengths and weaknesses


Communication skills

Paired with a healthy amount of empathy, this makes them great team players, and even better team leaders.

Common sense

They employ common sense before their emotions when it comes to making business decisions.


They feel at ease in new surroundings, and with unfamiliar people.


Poor planning skills

Their days often lack organization and they rarely have a clear strategy in place to help them reach their goals.

Dislikes criticism

They tend to repel people who criticize them, ignoring any valuable advice that may have been given in the process.

Lacking in focus

ESFPs struggle to focus on their tasks on both a short term and long term basis.

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