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The Smart Content Marketing Funnel - A Guide on Matching Content Types to the Customer Buying Stage

The Smart Content Marketing Funnel - A Guide on Matching Content Types to the Customer Buying Stage

content marketing funnel

The content marketing formula is clear: without content (or with poor content), there is no audience, and with no audience, there is no one to promote and sell to.

This article uses real-world examples and actionable tips to map the customer journey through the smart content marketing funnel — from defining it, to diving deeper into the psychology behind it.

In this article, we’ll cover:

  • What a smart content marketing funnel is.
  • The psychology of a content marketing funnel.
  • How to implement a smart marketing funnel, including examples.

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