Introduction to Cold Pitching

In this lesson you will discover a proactive approach to getting press attention called “Cold Pitching” which involves reaching out directly to journalists. To do this effectively, you will have to do some brainstorming to discover what brands in your industry are already getting press attention.

Download the Getting Press Attention Worksheet to take action on what you learn as you progress through the course!

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<h1>Build an online store for your business with your new skills.</h1><p>Shopify has everything you need to start selling, all in one place.</p>