168 search results for “Case Study”

How Peepers Increased Conversions 30% by Customizing the Checkout Experience

How Peepers Increased Conversions 30% by Customizing the Checkout Experience

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It's a gut-twisting feeling we've all had at one time or another...

Flipping the switch and taking your site live for the first time or replatforming can be a stressful time laced with anxiety and doubt.

Now imagine the pressure that comes when you know Oprah is watching...

Yea, that Oprah!

That's exactly the spot an ecommerce eyeglass retailer found itself in recently after replatforming with Shopify Plus...

The results?

The company is revealing them here for the first time as well as the customized checkout experience that sent conversions through the roof and put a smile on Oprah's face...

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How a Seller of Outlandish Party Costumes Optimized Its Warehouse to Grow 400% & Compete With Amazon

How a Seller of Outlandish Party Costumes Optimized Its Warehouse to Grow 400% & Compete With Amazon

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Should warehouse software be sexy? 

Certainly not but if you're still using warehouse software that was built decades ago and still printing pack and ship lists- you're not alone. 

The founder featured in today's post found himself in the equivalent of warehouse hell as his company continued to grow. If he was to further scale his business, which sells outrageous party costumes, he'd need an edge in the warehouse. 

Not only is he revealing exactly how he now tracks order fulfillment in real time, but also the unique KPIs used to measure warehouse employee performance so you too can squeeze additional efficiencies out of your fulfillment operations and compete with the Amazons of the world ...

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Finding the Best Wholesale Ecommerce Platform: Nine Crucial Functions for the Road Ahead

Finding the Best Wholesale Ecommerce Platform: Nine Crucial Functions for the Road Ahead

Despite what the Beatles may have told you, “the long and winding road that leads to your [ecommerce] door” may, in fact, disappear.

Especially in the $7.7 trillion online B2B market.

Whether you’re already running an established B2B organization or just now starting your journey as a B2C merchant in the world of high-volume wholesale …

The truth is your sales potential is heavily dependent on what kind of platform you select.

To help you evaluate your options, here are nine critical functions that your platform will need if you want to be successful.

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How RIPT Apparel Turned $3,000 Into $4 Million Selling One T-Shirt At a Time

How RIPT Apparel Turned $3,000 Into $4 Million Selling One T-Shirt At a Time

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Remember your bachelor or bachelorette party?

While nights like those can be a bit hazy for many of us, the entrepreneur we're lucky enough to be learning from today remembers his all too well.

In fact, it turned into an ecommerce nightmare he'd rather forget.

But what started as a disaster, and founded with just $3,000, is now an ecommerce juggernaut that generates $4 million a year selling just one t-shirt at a time.

What's behind the success?

The founder is sharing the one key decision that changed everything, as well as what he learned from that botched bachelor party, so you can take your online store from rags to riches in a hurry...

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How Discount Hockey Lifted Mobile Conversions 26% and Uses Shopify Plus to Sell On & Off the Ice

How Discount Hockey Lifted Mobile Conversions 26% and Uses Shopify Plus to Sell On & Off the Ice

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Big bulky hockey equipment that may not fit...

Selling gear like this online- especially when it costs hundreds of dollars plus expensive shipping- is a challenge when you consider that traditionally customers want to try on their gear before they buy.

It may sound impossible...

But the merchant featured in today's post has actually figured out a smart way to persuade people to buy apparel and equipment online without first being able to try it all on. Along the way, this merchant also identified a way to boost mobile conversions 26%...

He's generously revealing the strategy and split test that made him a success so you can use them to achieve similar results...

 

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Multi-Channel Customer Acquisition: 7 Tips from $3.7M+ in Ad Spend

Multi-Channel Customer Acquisition: 7 Tips from $3.7M+ in Ad Spend

Multi-Channel Customer Acquisition: 7 Tips from $3.7M+ in Ad Spend

You know you have a great product, now you need other people to know. 

The problem is you also know that acquiring new visitors and customers is costly. In fact, 92% of online shoppers don’t become new customers on their first visit … nor do they even have that intention. 

How do you improve conversion rates, increase sales, and drive higher returns on your ad spend? 

The answer lies in building multi-channel campaigns for new customer acquisition … 

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Digital Transformation: How YM Inc. Is Using Shopify Plus to Reimagine Its Retail Future … Online

Digital Transformation: How YM Inc. Is Using Shopify Plus to Reimagine Its Retail Future … Online

Digital Transformation: How YM Inc. Is Using Shopify Plus to Reimagine Its Retail Future … Online

The loudest voices are shouting. And they all echo the same refrain … 

Retail is dying! You'd best prepare for the end. 

But wait, not so fast. Real-world shopping is far from finished; however, adaptability has never been more vital to an outfitter's success. 

In this space, transformation is essential. 

Just ask YM Inc. 

The Canadian retailer operates an umbrella of well-known retail brands, more than 600 locations. And yet, YM knew one it was time for a shift — not a total brand reimagining, but a reboot of its ecommerce arm. 

The company had a simple edict: shopping should be fun, and great fashion should be accessible to everyone. 

How to get that online? That’s where we turn today ... 

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How Nestlé Is Using Shopify Plus to Target Millennials by Making Adulthood Suck Less

How Nestlé Is Using Shopify Plus to Target Millennials by Making Adulthood Suck Less

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They're the holy grail of marketing.

Millennials!

With so many misconceptions about this group and the permission-based & personalized marketing often required to get them to fall in love with a brand, it's no wonder targeting millennials can be frustrating.

Now imagine what it'd be like to do so if you're a 150-year old company not accustomed to talking or selling directly to millennials.

This type of reinvention is what the marketers being featured in today's post are sharing with you.

The stumbles, the insights, and the eye-popping successes...

It's all in here and designed to help you connect with and drive sales by targeting millennials.

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