69 search results for “Nick Winkler”

How to Master Cross-Device Ad Targeting

How to Master Cross-Device Ad Targeting

Your advertising must touch prospects and customers across devices and applications if you want to increase conversions and reduce acquisition costs.

Cross-device targeting is a must despite the technical hurdles you'll need to navigate to track and target users with precision.

Combine these obstacles with evolution in the path to purchase and the dying cookie, and successful cross-device targeting may seem next to impossible. 

Or  is it? 

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Rethinking Retargeting: Finding the Line Between Stalking and Solving

Rethinking Retargeting: Finding the Line Between Stalking and Solving

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Hey there, 

So I clicked on a link by accident the other day and briefly visited this online jewelry manufacturer. No big deal, I just hit "back" on my browser and continued my original search. But over the next several days I couldn't go anywhere online without seeing ads for the company's jewelry. I thought to myself, "The company is wasting so much money on retargeting that has zero chance of converting me!"

How's your retargeting converting?

There's a fine line between stalking and solving a problem for prospects with retargeted ads. Retarget too aggressively and you risk angering potential customers. Retarget too softly and you risk missing out on incremental sales.

So how do you walk the retargeting tightrope without falling off?

We've tunneled deep inside the world of retargeting and have unearthed exactly what you need to balance your next campaign- the one that won't annoy but will convert!

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How LilGadgets Built an Ultra-Custom Shopify Plus Checkout & Lifted Peak Conversions 38.3%

How LilGadgets Built an Ultra-Custom Shopify Plus Checkout & Lifted Peak Conversions 38.3%

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I'm a spitting image of [FILL IN THE BLANK]...

Regardless of whether you look more like your mother or father, we were all created in the image and likeness of those who loved us first.

So what the heck does this have to do with commerce?

Everything...

The merchant featured in today's post recently flexed Shopify Plus to create an ultra-custom checkout in the image and likeness of the brand being built. Elegant yet simple, the merchant's checkout is the spitting image of the brand it reflects.

The results?

The checkout this merchant built has lifted conversions, in some cases, more than 30% and today they're revealing exactly how they customized Plus so you can experience the same results...

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$10 Million Hippie: How a Strategic Pivot Resurrected a Business in Inventory Hell

$10 Million Hippie: How a Strategic Pivot Resurrected a Business in Inventory Hell

$10 Million Hippie: How a Strategic Pivot Resurrected a Business in Inventory Hell

After a week hiding in bed from bills and the inventory she couldn’t sell, Karolyn Fox emerged with a new lease on ecommerce life. 

What happened next is the stuff of “overnight” legend and put Fox’s company, Military Hippie, on track to soon hit $10 million in annual sales. 

Of course, you already know there’s no such thing as “overnight” success. Instead, Fox is taking us behind the scenes to reveal exactly what it takes to overcome inventory hell and the entrepreneurial grim reaper … 

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$15M to $30M in Three Years: How The Emazing Group Runs a Multi-Brand Ecommerce Growth Machine

$15M to $30M in Three Years: How The Emazing Group Runs a Multi-Brand Ecommerce Growth Machine

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Self-made millionaires do one thing differently …

Sure, they’re relentless — just as Brian Lim was when he launched his business out of a car trunk, rebounded from a disastrous Shark Tank site crash, and obsessed over SEO until reclaiming the top spot on Google.

But relentless isn’t enough.

Not only is Lim revealing that one thing is in this post, but he’s generously outlining exactly how he uses it to execute a multi-channel growth strategy so you can scale your business from $15 to $30 million in just three years just as Lim has …

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11 Ways Shopify's Buy Button Will Transform The Way You Sell Forever

11 Ways Shopify's Buy Button Will Transform The Way You Sell Forever

Think I'm exaggerating? Just look at what's possible.

The simplest solutions are usually the most innovative. 

That's why Shopify created the embeddable buy button. Now you can sell your products virtually anywhere you can embed html. 

In this article, there are 11 interesting use-cases to help ignite your creativity:

  • Embed your products on partner websites
  • Transform your non-ecommerce brochure into product pages instantly
  • Turn reviews & guest articles into instant ways to buy
  • Rapidly prototype designs (without coding) see what sells better
  • and so much more...
The Buy Button truly is the future, and I think article will get you excited about ecommerce again!

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A “Golden” Opportunity: How Activewear Brand Rhone Disrupted Itself Two Years After Launching

A “Golden” Opportunity: How Activewear Brand Rhone Disrupted Itself Two Years After Launching

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It can cause an extremely painful deep breath through gritted teeth...

The feeling you get when you first discover a competitor's product and realize it's better than yours is one that can sting badly.

But what if that didn't have to happen?

Okay, raise your right hand and repeat after me; I swear on the ecommerce Bible that I'll do something everyday to try to put myself out of business.

That's the pledge the entrepreneurs featured in today's post live by. In fact, just a couple of years after launching they've already disrupted themselves and found something so potentially revolutionary they're willing to risk it all to strike gold- literally strike gold!

They're also sharing with you the five tools they use to better listen to their customers and create products guaranteed to sell.

So read the post, swipe the tools, and start future-proofing your business now...

 

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Ecommerce Fulfillment, Free Shipping & Two-Day Delivery: How to Compete with Amazon While Increasing Profit Margins

Ecommerce Fulfillment, Free Shipping & Two-Day Delivery: How to Compete with Amazon While Increasing Profit Margins

Ecommerce Fulfillment, Free Shipping & Two-Day Delivery: How to Compete with Amazon While Increasing Profit Margins

Learn how to accelerate profitability by utilizing free-shipping thresholds that turn variable shipping costs into fixed costs. 

Discover the brand new free shipping metric that can help you double margins during your next campaign. 

Slash shipping costs 33%-70% by adjusting product bundles, optimizing shipping containers, or outsourcing. 

(Plus, take a behind-the-scenes look at exactly how three high-growth merchants are winning the war on freight.) 

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Ecommerce Industry Reports: Insight & Imagination for Tomorrow & Beyond

Ecommerce Industry Reports: Insight & Imagination for Tomorrow & Beyond

Introducing The Shopify Plus Industry Reports

The collision will be immense...

We're talking about the point in the future when artificial intelligence, virtual reality, and next generation wearables created with 3D scanning technology collide to create a one-touch on demand purchasing environment unlike any in operation today.

What does this mean for your industry and how will you rise to the challenge?

We want to help you answer those questions and prepare for an uncertain future. It's why we've created the Shopify Plus Industry Reports- a collection of in-depth vertical specific reports designed to provide you the insight and imagination necessary to better position your business for the next half of the decade and beyond.

You're just one click away from seeing the future...

Find your industry and get the free report today.

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