14 search results for “Dan Virgillito”

Stock Management: The Complete Guide to Optimize Your Ecommerce Inventory

Stock Management: The Complete Guide to Optimize Your Ecommerce Inventory

There’s a little secret that most retailers know … but rarely talk about.

From small online businesses to global giants like Boeing, Target and Hershey’s, many companies simply don’t have adequate systems in place to effectively manage their stock.

What many of these “pen, paper and spreadsheet” businesses fail to realize is that stock management is not just an internal process for keeping track of your inventoryit directly affects your relationship with your customers.

Today we’re launching The Complete Guide to Ecommerce Stock Management so you can not only ensure you have enough in-demand products to sell to your customers, but do that without wasting time, money, or resources …

 

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Why Customer Service Needs to Be Faster than Ever

Why Customer Service Needs to Be Faster than Ever

You've been there. 

"Please hold, your wait time will be... 15... minutes." The kids are screaming, one of the board members just sent an urgent text, and all you wanted was to do is talk to someone from customer service. It's infuriating. 

Yet... it's so easy to overlook when thinking about your own customer service experiences. 

But did you know: 

  • 64% of people using Twitter expect an answer within an hour. 
  • 85% of people using Facebook expect a reply within 6 hours. 
  • 77% of people won’t wait longer than 6 hours for an email reply. 

Also, research has found that companies that focus on fast customer service see an average of 11% higher conversions, an increase in word of mouth marketing, and much higher retention rates. 

Your wait time is over. Read more to learn how you can make your customer service more powerful and effective.  

 

 

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You Have 1/20th of a Second: Does Your Site Gain Trust in Time?

You Have 1/20th of a Second: Does Your Site Gain Trust in Time?

You Have 1/20th of a Second: Does Your Site Gain Trust in Time?

What does it mean to trust a website? 

What if "trust" - as we know it - can be manufactured and cultivated by turning our own cognitive biases against us?

For the past month, we've examined from a high level how people view and navigate websites - where they look first, second and third - to help you subtly build more trust and credibility into those areas we're predisposed to scan, look, and fixate on.

To recap, we've published: 

The goal of these pieces hasn't been just to show you where people are looking when they visit your site, but also how to refine each of the areas the eye naturally travels in those critical first seconds to establish credibility for visitors to feel more comfortable buying from you. 

In this piece, author and TEDx speaker, Dan Virgillito, dives further into the research to give even more insight into overcoming the trust hurdle and establishing the confidence visitors need to trust you with their credit card and personal information. 

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