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Backoffice
Tips and guides for everything happening behind the scenes, including funding, accounting, and insurance.
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Find a Product to Sell
Articles that will help you zero-in on—and create—the right products for your target audience.
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Starting Up
Learn the vital tasks you need to start your business and set yourself up for success.
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Brand
Your brand sets you apart from the competition. Learn how to build a strong, distinctive brand identity.
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Founder Stories
Learn from the experiences of entrepreneurs who have found success with Shopify.
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Retention
Once you bring in customers, you want them to stick around. Learn key retention strategies to grow your business.
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Discover sustainable practices and insights that benefit the environment while appealing to eco-conscious buyers.
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Learn how to build a multi-channel marketing strategy to reach and grow your audience.
See postsFind an Idea
Seeking inspiration? Find plenty of proven ideas across business types and industries.
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Insightful weekly conversations with entrepreneurs and industry experts.
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Guides and tutorials on how to nail your online store, sell through a variety of channels, and track the results.
See postsSocial Media Optimization
Learn how to build—and sell to—your audience on platforms like TikTok, Instagram, and more.
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A one-stop shop to learn about the new Shopify products, features, and company news you need to know.
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